We’ve been traveling the roads since 1876, and we believe there is a shared responsibility. We don’t take this lightly. We’re committed to making them safer.
Globally, car accidents are the leading cause of death for young adults. But we know a lot of these fatal accidents could be prevented. We are committed to rallying the ambitious, the passionate, and the optimistic to find a new way to tackle the challenge of road safety.
Together, we will bring solutions to life that champion designated driving, and become a force for better roads and safer travelers. Together we will tackle impossible.
We’ve given Toronto’s boldest thinkers the chance to empower designated drivers and potentially save lives.
How? We hacked. Over 100 ambitious young innovators spent three days collaborating in teams, and ideating with industry leaders to make roads worldwide a safer place.
But in the end, there could only be one winner. We chose the team with the strongest solution, awarded them $25,000 in seed funding, and gave them the tools to bring their idea to life.
Now we’re on our way SXSW to continue building momentum on our mission. Together, we are going to make roads around the world a safer place for everyone.